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New Exeo Tech models target the fleet market

by Robin Livingstone on 28 May 2010

SEAT Exeo Tech - front quarterDesigned to meet the demands of fleet and business buyers who make up the lion’s share of Exeo customers, the new Exeo saloon and ST tech models include the most popular selection of extras for buyers in this sector and, crucially, adds significant value.

The luxurious new models add thousands of pounds worth of extra standard equipment to the already well-specified models for just £875 more than the normal SE or Sport derivatives.

Included as standard on the new SE Tech and Sport Tech models are DVD-based colour screen satellite navigation, Bose premium audio upgrade, luxurious black leather upholstery and an iPod connection in lieu of the standard glove compartment-mounted USB port.

Together, priced as options, these highly desirable extras would previously have cost an Exeo SE or Sport customer £3,270 – yet the price of the same Exeo SE Tech or Exeo ST Sport Tech is just £875 more.

Or, to put it another way, by opting for a Tech model the Exeo buyer is saving a very handy £2,395 (RRP).

Model derivative Price (RRP)
Exeo 2.0 TDI CR 143 PS SE Tech £21,270
Exeo 2.0 TDI CR 143 PS Sport Tech £22,235
Exeo 2.0 TDI CR 170 PS Sport Tech £23,155
Exeo ST 2.0 TDI CR 143 PS SE Tech £22,290
Exeo ST 2.0 TDI CR 143 PS Sport Tech £23,255
Exeo ST 2.0 TDI CR 170 PS Sport Tech £24,175

SEAT Exeo Tech interiorThe Bose premium sound system upgrade sees both saloon and ST versions of the Exeo gain ten high-performance Bose speakers, a digital amplifier featuring Bose Digital Signal Processing, AudioPilot noise compensation technology and five channels of customised equalisation.

The financial proposition stands up, too. Building on the Exeo’s already solid residual value predictions (CAP Monitor valuation: 31 per cent, three years/60,000 miles, Exeo 2.0 TDI 143 PS SE), it is expected that the new Tech versions will boast further enhanced residuals which will, of course, please cost-conscious fleet managers.

And company car drivers will be eagerly eyeing the calculator, too. Previously, to have secured such a luxuriously specified Exeo they would have needed to check several options boxes, which would have increased up the car’s RRP and, consequently, benefit-in-kind (BIK) tax.

Now though, thanks to the arrival of the Exeo Tech specification, the company car tax implications are negligible. In fact the increase in BIK for 20 per cent tax payers opting to drive an Exeo 2.0 TDI 143 PS SE Tech instead of a standard Exeo SE amounts to just £33.25 a year, or a measly £2.77 a month.

“Since its launch just 12 months ago the Exeo, and its estate sibling the Exeo ST, have been quietly building a reputation for great value among fleets and business customers nationwide,” says SEAT UK’s Head of Fleet and Business Sales, Nick Andrews.

“Now, with the arrival of these luxuriously specified Tech versions, I’m confident even more people will come to appreciate the exceptional value provided by these executive class SEATs.”

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